School of Business and Marketing

Chartered Institute of Marketing Home Semester & Subjects Calendar & Timetable Video Seminars Programs Offered 1. Diploma in Business Administration 2. Diploma in Marketing Administration 3. Chartered Institute of Marketing 4. B.A. (Hons) Marketing 5. B.A. (Hons) International Business 6. Master of Business Administration. » All stamfordonline Courses

Chartered Institute of Marketing

THE PROGRAMME

The CIM qualifications are internationally recognised. They offer SPM school leavers the shortest route to a Marketing or Business Administration qualification.
There are also tremendous prospects for CIM graduates in many sectors of commerce and industry.

BREAKDOWN OF SUBJECTS ACCORDING TO STAGES

Professional Certificate in Marketing
CIM Stage 1

Customer Communications

Marketing in Practice

Marketing Environment

Marketing Fundamentals

Professional Diploma in Marketing
CIM Stage 2

Marketing Research and Information

Marketing Planning

Marketing Communications

Marketing Management in Practice

Professional Postgraduate Diploma in Marketing
CIM Stage 3

Analysis and Evaluation

Strategic Marketing Decisions

Managing Marketing Performance

Strategic Marketing in Practice