School of Business and Marketing

B.A. (Hons)Business Studies (Marketing)
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Programs Offered
1. Diploma in Business Administration
2. Diploma in Marketing Administration
3. Chartered Institute of Marketing
4. B.A. (Hons) Marketing
5. B.A. (Hons) International Business
6. Master of Business Administration.

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B.A. (Hons) Marketing

University of East London's Bachelor of Arts (Hons) in Marketing taught at Stamford College, is the very programme offered by the university in its home campus in London. In United Kingdom the programme is audited by UK's Quality Assurance Agency (QAA). Students can complete the entire programme in Stamford or study part of it here and part in the home campus of UEL in London. In Stamford, the course is taught under the strict supervision of the university and in accordance with local regulatory conditions.

This programme covers a wide range of subjects related to marketing, including product and brand management, sales management, strategic analysis, technology and knowledge management, international marketing and marketing research. A balance is maintained between theory and practice, enabling students to acquire knowledge and skills, as well as marketing and managerial competencies.

Further information on this course is currently being reviewed. Meanwhile you can obtain information on the course from the University of East London website:

http://www.uel.ac.uk/programmes/business/undergraduate/marketing.htm

Requirement

  • Stamford's Foundation Studies in Business (FSB) and other recognized equivalent qualifications such as A-Levels/STPM with 2 principal passes.
  • UEC with 5 credits

    Intakes

  • February, May, June and September
  • More info: NEW UEL BAM Course Structure.pdf

    Venues

  • Stamford College Petaling Jaya
  • Stamford College Malacca

    Careers

    Graduates from the course may pursue careers in a wide variety of fields such as adversiting, public relations, retailing, banking and financial services, foreign exchange markets, health services, telecommunications, computers, information services, transportation tourism and manufacturing.






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